Gilt Groupe Inc., has announced the launch of a new luxury retail site for men, called Park & Bond, which operates independently. The online shopping site would carry life style products, accessories and clothing from well known, high end fashion brands such as Etro, A.P.C., Alexander McQueen, to name a few. The website will be an inspirational source for men to seek style advices who are very particular to look best. You will have updated designs, and editorial contents regarding latest trends.
John Auerbach, the president of Park & Bond, leads the team which includes the department of style, division of business operations, divisional merchandising management, editorial and creative division. The sale site Park & Bond, focuses on American luxury, custom designed clothing.
Brooke Cundiff, is in charge of merchandising for the new site says that men are not interested in sticking to only one brand. They pick up their accessories, clothing, shoes, cosmetics according to their tastes and favorite brands. They assemble each piece from head to toe give the desired, presentable look. The site offers one of its kind shopping experience where you get immediate access for all brands as well as guidance to look best for which you will agree without second thought with trust.
The name developed at Gilt, gets the responses from Manhattan’s most stylish streets, namely, Park Avenue and Bond Street , the former is known for classic and timeless, the latter for contemporary and hip respectively. The site as a source of high end fashionable clothing, mingles both the aspect together, and makes the modern American man providing the knowledge and confidence, more dignified and elegant male.
