Seasons in Style is now looking forward to build their presence across the social media. Realizing how important the presence in social media is, Seasons in Style has hired Lewis PR to do the job for them. Earlier, Seasons in Style’s accounts were handled by Ann Scott Associates.
The idea has been to exploit the growing trend of social media being of utmost importance. Lewis PR CEO Paul Charles will head the accounts and he was the former comms chief at Virgin Atlantic. Some of the more luxurious services handled by Lewis PR are Maharajas’ Express; Indian subcontinent and South-East Asia travel specialist Ampersand Travel.
The decision of Seasons in Style to venture into social media is of profound significance. While we have moved past from networking on Facebook and Twitter, social media makes use of these and other tools in order to reach the right target audience, clients and even consumers.
What a company makes out of the success that could be made possible by the social media is entirely up to them. This is perhaps why Seasons in Style has roped in Lewis PR for they know that a separate department needs to concentrate on the social media front.
Via: PR Week