‘Paul&Shark’, the Italian luxury sportswear in a joint venture with ‘Reliance Brands Limited’ launched their first store at ‘Emporio Mall’ in New Delhi, India. A well known lifestyle sportswear Paul&Shark are easily distinguished with their signature ‘shark logo’. Their customers are usually sporty, well off, travel for business or for pleasure and loves weekends and relaxing outdoors.
The 1000 sq. feet store exclusively sells menswear including shirts and polos, knits and sweaters, lightweight and technical outerwear, pants, accessories and footwear, pretty much a collection that can be worn on different occasions like at work, on holiday, leisure time or while traveling. The brand is known for providing freedom, casual elegance and above all comfort.
The environment promises elegance and sophisticated design in alliance with the contemporary standards. Mahogany and oak wood have been used complemented by accent lighting designed by the Paul&Shark’s Creative Team.
Since their inception in 1970’s Paul&Shark have expanded and are today complete luxury sportswear brand that offer a wide variety of versatile collection for men, women and kids. They are spread all across the world including the fashion capitals like Milan, Rome, Paris, Dubai, Moscow, Buenos Aires, Singapore, Shanghai, Seoul, New York and now India too.
The President and CEO of Reliance Brands Ltd. Darshan Mehta commented that Paul&Sharks bring a whole new reason for the Indian consumer to brighten their wardrobe!