Beverley Hills is the ultimate destination for luxury brands from across the world. One of the most posh localities in the world, Beverley Hills is known for housing Hollywood stars and the filthy rich. So, it should come as no surprise that Swiss luxury watchmaker Hublot chose Beverley Hills as the site of its flagship store in western United States. And not only has Hublot got the location right, but the Swiss luxury watch manufacturer has also snapped up one of the most-desired addresses in the world: Rodeo Drive.
Beverley Hills is a luxury destination with plenty of stores hankering for the attention of the area’s super-rich residents. Rodeo Drive forms the heart of this region. The Hublot Boutique Beverley Hills will stand on Brighton Way at Rodeo Drive. Jean-Claude Biver, the CEO of Hublot, admitted that the new boutique will enable the luxury brand to “take care of them (its customers) the way they deserve.” Biver added that the new boutique is a reflection of Hublot’s “DNA of luxury and innovative design”.
As you step into the watch boutique, you can’t help but agree. Just as Hublot watches are often created using unconventional materials, so too is the Beverley Hills boutique. Look out for the black stone façade, leather furnishings, glass and metal fixtures and so on. Plus, there are hi-tech additions as well.
The style is elegant, sleek, contemporary, yet very luxurious. The staff members are multi-lingual and there is a VIP lounge providing greater privacy to customers. The entire range of Hublot luxury watches will be available here. And this is the only boutique that will stock the limited edition King Power Beverley Hills.