Effective management of communication is the base on which any marketing plan can be built. It is not enough today to get an article placed in a glossy magazine. Today the communication scenario has changed completely. Any communication strategy has to incorporate different levels of media. If it focuses on just one channel of communication it will miss its mark. The way people communicate today has changed completely with the advent of social networking sites. It is important, rather critical that you engage with your customer through social media. It simply has no other substitute in any traditional media.
Social Muse Communications has been helping build a sound communications strategy for brands and helping them to use new and evolving tools of communication to their advantage. Social Muse consults luxury travel, restaurant and technology and lifestyle brands. Their expertise is in integrating social media into traditional public relations plans. They are masters at using the new social media tools to great advantage. They offer expert guidance on best practices and rules of engagement. For its expertise and contribution in the field Social Muse Communications has been nominated in the People Category under Decadent PR subcategory at the LuXplosion 2010.
Christine Kirk is the muse-in-chief of Social Muse Communications and has established herself as a leading light in the field of social media marketing, traditional public relations campaigns and online branding. She has been advising several high end brands and can be followed on Twitter. She already has a base of 10,000 followers that is growing rapidly. Christine is also associated with the Los Angeles chapter of Girls in Tech as a PR Manager and helping empower the influential women in technology. Christine is also active as a guest blogger and speaker on various social media, PR and luxury lifestyle subjects.
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