Earlier this month, I had written about how the Pernod Ricard stand at the Viking Line Whisky Fair proved to a big hit. Incidentally, Chivas Brothers is the Scotch whisky and premium gin division of Pernod Ricard. And the liquor group is now making headlines for the beautiful new decanter that is set to adorn Chivas Brothers’ Royal Salute whisky.
Designed by Coley Porter Bell, the new decanter goes by the name of ‘Royal Salute 62 Gun Salute decanter’. It is crafted out of Darlington crystal and is hand-blown and hand-cut. The exquisite decanter is elegant and highly intricate. The dazzling decanter has a number of opaque double walls. As a result, when decorative cuts are made along the outer walls, one can see the whisky within.
Crowning the bottle is a crystal stopper with a crest that is of 24-karat gold. This has been crafted by hand, using liquid gold. Incidentally, each decanter is painstakingly crafted over 40 hours. “Forty” is the operative word here. The decanter has been built to celebrate a whisky that has been forty years in the making. Stuart Humm, Royal Salute design director at Coley Porter Bell revealed that the decanter has been designed to “reflect the quality and craftsmanship of the whisky”.
Royal Salute had been launched in 1953 as a tribute to Queen Elizabeth II on her coronation. The new packaging, therefore, is a fit new look for this luxury whisky brand. Royal Salute whisky bottles that flaunt the crystal decanter are set to retail for $2,200.