As the Beckham couple is the wealthiest celebrity couple with the fortune of £165m, Soccer star wants to launch his own fashion bodywear collection for men and a perfume called Homme which would be released by the end of this year. The Beckham brand focuses on fashion and beauty products. If he models, it would be a massive success for timeless collection.
Both husband and wife Victoria had worked for the fashion house of Armani, posing in underwear. After being the face of Armani’s underwear range , the footballer was much impressed and inspired to create his own collection. The soccer star‘s idea of launching men’s clothing line, is really an influence of previous collaboration with Armani and the insight he received there, and that definitely has given him an edge over the fashion industry. He could sense the market for good looking men’s body wear such as well fitting boxer shorts and well cut T shirts.
One more new fragrance will be added to the two existing brands called Intimately Beckham, and David Beckham Instinct. At present he is working with his manager to introduce the new venture. Anybody could see a smooth transition from super soccer to fashion designer, as well as from a sport icon to an entrepreneur. The phenomenon of posing for underwear has given him the honor of sexiest athlete. The date is not fixed to launch clothing range, but the fragrance would be released by September of this year.