Bugatti’s Veyron 16.4 Grand Sport Vitesse is a super car if there was one. It has been acknowledged as one around the world. However the economic uncertainty around the world has forced the luxury car makers to rework their marketing efforts. They are increasing their focus on the emerging markets to ramp up their sales. Faster economic growth in these markets has created demand for these super machines. Bugatti believes that Brazil is one such market and they have officially announced that they will be launching the Grand Sport Vitesse in the country for the entire South American market. The French supercar maker wants to do it in style and has created a special edition called the Grand Sport Vitesse “Gris Rafale” for the South America Premier at the São Paulo Motor Show 2012.
Bugatti Gris Rafale Finished in a Light Shade of Gray
Gris Rafale, loosely translated means Gray Burst and the car has been finished in a fetching light shade of gray. The roof, air scoops and rear parts of the car are in the same color but the accent pieces are done in striking blue carbon fiber. The same color combination extends to the interior as well. The upholstery is in blue leather with prominent gray stitching. The special edition car will be launched at the Volkswagen Group Night at the motor show. It is not just the fetching color scheme that makes the car special but it has several other features that enhances its performance and makes it superior to any other car in the market right now.
Bugatti: Fastest Production Roadster Ever
The one off Bugatti Vitesse Gris Rafale boasts an 8 liter, 16 cylinder engine with 4 turbo chargers that give the car an overall 1200 HP. The drive system has been optimized by using four larger turbochargers with new intercoolers. The car is capable of reaching a speed of 100km/h in unbelievable 2.6 seconds. It can reach a top speed of 410km/h which makes it the fastest production roadster ever. This speed is possible in closed tracks under special safety precautions. Under normal handling the speed of the car gets electronically limited to 375km/h. It’s a unique vehicle that gives you a breathtaking driving experience.