One of best things about internet and virtual world is that it has become easy to sell one’s products online. If you are a new designer, the selling part certainly won’t be easy as it seems, marketing on web and getting visibility and customers can be very difficult. But there are companies who are stepping into make things easy for small time luxury brands across the globe. Boticca.com is one such website which is offering best virtual space for new designers to set up their virtual stores to sell their wares.
Boticca is a specialized website for jewelry and accessories designers who want to reach out to their exclusive clients all over the world. Boticca is based in London and has been founded by Kiyan Foroughi and Larizadeh. Their main aim is to project small time designers who cannot afford real retail space. Nearly 130 designers from all over the world have already signed up. It is profitable proposition for designers too for website demands only 20 to 25 percent commissions from the sales.
Thanks to Boticca small time bag designers like Roula Ghalayini who is based in Saudi Arabia has got visibility and customers in far off France and Britain. These virtual shops with modern applications like live video, chat give a real buying and selling experience to both designers and buyers. Moreover these luxury jewelry pieces and accessories from lesser known creative designers are bound to be exclusive and unique. In the world of luxury exclusiveness is a necessity.
Via New York Times