The Collection has built itself into South Florida’s premier luxury automotive dealership. To reinforce their position they have launched an all new blog: blog.thecollection.com. The new blog will represent The Collection lifestyle. The luxury automotive dealership boasts of the world’s finest automotive brands including Audi, Aston Martin, Ferrari, Jaguar, Maserati, McLaren and Porsche. The content of the blog will be driven by preferences of car enthusiasts. There will be regular posts about new vehicles, promotions, happenings and trade news. The content will be updated weekly so that the readers remain up-to-date about the happenings in the automotive world. The blog also aims to educate and inform the consumers about luxury automobiles and the lifestyle it accompanies.
Ken Gorin, the CEO is a 36 Year Industry Veteran
One of the highlights of the blog will be the personal blog of The Collection’s CEO Ken Gorin. He is a 36 year industry veteran and has spent all his working life in the exotic and luxury automobile business. It will be fascinating to go through his point of view on all-things cars, luxury, business, sports and philanthropy. The blog will also feature an Event Calendar which will highlight the hottest events in South Florida. ’In The News’ will feature the latest news hot off the press and will give you the opportunity to read all about The Collection. And finally the ‘Video Wall’ will allow the visitors on the blog to approach The Collection lifestyle through multimedia.
Dwyane Wade Has Become the Face of The Collection
It is going to be a luxurious ride at blog.thecollection.com. It is simply an extension of The Collection’s allure. It has grown into Florida’s most definitive luxury automobile destination. Located on the corner of Bird Road and Ponce de Leon Boulevard in Coral Gables, the dealership has built its reputation on outstanding service and exceeding customer expectations consistently. It has all been possible because of a staff that treats customers like members of their family. The dealership boasts of a state-of-the-art service department, parts facility, and boutique to outfit today’s high performance enthusiast. Dwyane Wade, seven-time NBA All-Star, 2010 NBA All-Star MVP and Miami HEAT 2012 Champion has been roped in as the brand ambassador of The Collection. He has become the face of the brand and made it even more exciting.